Online buying behaviour during special sales: A case study on the buying behaviour of malaysian university students during online double-double sales
This study focuses on examining the online buying behaviour among Malaysian University students during special sales events, specifically the “Double-Double” sales event. A “DoubleDouble” sales day occurs when a day coincides with the number corresponding to a specific month such as 6th of June, 7th...
محفوظ في:
| المؤلف الرئيسي: | |
|---|---|
| التنسيق: | Final Year Project / Dissertation / Thesis |
| منشور في: |
2023
|
| الموضوعات: | |
| الوصول للمادة أونلاين: | http://eprints.utar.edu.my/5913/1/FYP_Karen_Chong_Kah_Yee.pdf http://eprints.utar.edu.my/5913/ |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
|