Religiosity influence on the buying behavior of Muslim consumers / Badrul Hisham Kamaruddin and Rohani Mohd

• المؤلفون الرئيسيون: Kamaruddin, Badrul Hisham, Mohd, Rohani
• التنسيق: Student Project
• اللغة: English
• منشور في: 2003
• الموضوعات: BL Religion. Mythology. Rationalism; Muslims
• الوصول للمادة أونلاين: https://ir.uitm.edu.my/id/eprint/70430/1/70430.pdf; https://ir.uitm.edu.my/id/eprint/70430/

Conventional studies have proven that religion has played some role in the purchase decision. In Islam, however, religion plays a very important role in the purchase decision. There are many theoretical models of Islamic consumption developed by Islamic Economists, but very few are based on empirica...