Positive attitudes toward SMS advertising among generation Y in Kelantan/ Nik Mohamad Harith Nik Najib

• المؤلف الرئيسي: Nik Najib, Nik Mohamad Harith
• التنسيق: Student Project
• اللغة: English
• منشور في: 2015
• الموضوعات: H Social Sciences (General); T Technology (General)
• الوصول للمادة أونلاين: https://ir.uitm.edu.my/id/eprint/82370/1/82370.pdf; https://ir.uitm.edu.my/id/eprint/82370/

In today’s world, we live in a world with full of advertising. Anywhere we go and every moment a day in our life, we must encounter at least one advertisement. From traditional advertising method for example Billboards, Newspapers, radio or magazines, adverting has evolved into something more comple...