Rural perception on tourists' willingness to revisit in rural tourism: A study of Ma Wei Yi Folk culture village, Shaanxi Province, China

• المؤلفون الرئيسيون: Xu, Ting, Choong, Weng Wai, Li, Ting
• التنسيق: مقال
• اللغة: English
• منشور في: Universidade Federal de Santa Maria 2023
• الموضوعات: G154.9-155.8 Travel and state. Tourism
• الوصول للمادة أونلاين: http://eprints.utm.my/106226/1/ChoongWengWai2023_RuralPerceptionOnTouristsWillingnessToRevisit.pdf; http://eprints.utm.my/106226/; http://dx.doi.org/10.1590/0103-8478cr20210856

The development of rural tourism destinations in China is confronting multiple issues, including blind expansion and a repetitive developmental model, causing the sector to enter a vicious competition cycle. The perception among tourists of rural tourism destinations, and their willingness to revisi...