Strategic marketing education for lifelong learning

• Main Authors: Hassan, Bacho Ali Hamdan, Ayub, Bibi Akhtar
• 格式: Conference or Workshop Item
• 语言: English
• 出版: 2010
• 主题: LC5201 Education extension. Adult education. Continuing education
• 在线阅读: http://repo.uum.edu.my/2026/1/LLL_-_T3_-_16.pdf; http://repo.uum.edu.my/2026/; http://3linc.uum.edu.my/

A variety of definitions have been suggested for the concept of marketing in education.Marketing education, like marketing practice, is dynamic. It must continually involve in such manner as to accommodate and satisfy a variety of interests including government, business and industry as well as stud...