Arab-market penetration by small firms through localized website

Indigenous small firms going international, in particular to the Arab-markets, often face many difficulties and many have failed at the early stage.The modern technology also seems to be of less help as these firms are struggling to compete with their larger counterparts.The paper highlights the pre...

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主要作者: Minai, Mohd Sobri
格式: Article
语言:English
出版: Institute for Management and Business Research (IMBRe), Universiti Utara Malaysia 2012
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在线阅读:http://repo.uum.edu.my/20698/1/JBMA%202%201%202012%2097%20105.pdf
http://repo.uum.edu.my/20698/
http://imbre.uum.edu.my/images/jbmavol2junno12012/Arab-market.pdf
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