Key account management in business-to-business relationship: identifying top K persuaders using singular value decomposition
Purpose - Key account management is a supplier company initiated relational approach that has received great attention from both academics and practitioners manifested in the business-to-business relationship literatures. However, there is widespread debate and contention on what should be the under...
محفوظ في:
| المؤلفون الرئيسيون: | , |
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| التنسيق: | مقال |
| اللغة: | English |
| منشور في: |
Korea Distribution Science Association
2016
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://repo.uum.edu.my/20735/1/JDS%2014%209%202016%2015%2024.pdf http://repo.uum.edu.my/20735/ http://doi.org/10.15722/jds.14.9.201609.15 |
| الوسوم: |
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