Marketing library services online: Strategies and challenges for academic libraries

The dynamism of the higher education scene in Malaysia continues to have a catalytic effect on the Institutions of Higher Education, both public and private. The competition between and among these institutions is immense. There is an inevitable push by most institutions to reform, to improve and to...

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书目详细资料
主要作者: Agha, Syed Salim
格式: Conference or Workshop Item
语言:English
出版: 2004
主题:
在线阅读:http://repo.uum.edu.my/2310/1/syed_salim-pwork.pdf
http://repo.uum.edu.my/2310/
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