Applying the OTE model in determining the e-commerce adoption on SMEs in Saudi Arabia
The objective of this paper is to examine factors that influence the adoption of e-commerce among small and medium enterprises in Saudi Arabia using the OTE model developed by Tornatzky and Fleischer. Nine hypotheses were formulated to answer the following objectives of study; (i) to determine the s...
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格式: | Article |
語言: | English |
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2011
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在線閱讀: | http://repo.uum.edu.my/9563/1/A.pdf http://repo.uum.edu.my/9563/ http://www.ajbms.org/articlepdf/AJBMS_2011_1704_2.pdf |
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