A Study of Important Website Design Criteria to Achieve Customer Satisfaction of University Students Browsing China Tour Agency Websites

The purpose of this study is to identify important website design criteria that will impact students’ satisfaction of tour agencies’ websites for e-tourism in China. As the e-tourism market is developing very fast in the world as well as in China, and the trend of the combination of tourism and e-co...

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Bibliographic Details
Main Author: Lu, Xiaotong
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.intimal.edu.my/783/1/113.pdf
http://eprints.intimal.edu.my/783/
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