An examination of the impact of service quality and customer knowledge towards customer loyalty on Islamic banking / Mohamad Alif Hamidon
The purpose of this study is to examine the impact of service quality and customer knowledge towards customer loyalty on Islamic banking. A model designed by Parasuraman called SERVQUAL was used to measure the customer satisfactions on Islamic banks service quality. In this model, there are five (5)...
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フォーマット: | 学位論文 |
言語: | English |
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2014
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オンライン・アクセス: | https://ir.uitm.edu.my/id/eprint/94138/1/94138.PDF https://ir.uitm.edu.my/id/eprint/94138/ |
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