Malaysian young adults attitude toward local and foreign made electronic and electrical products :the country origin effect

• 主要作者: Ng,, See Ying.
• 格式: Final Year Project Report
• 语言: English
• 出版: Universiti Malaysia Sarawak, UNIMAS 2009
• 主题: HT Communities. Classes. Races
• 在线阅读: http://ir.unimas.my/id/eprint/6473/4/Ng%20See%20Ying%20ft.pdf; http://ir.unimas.my/id/eprint/6473/

The main aim of this study was to determine whether there were significant difference s in Malaysian young adults a ttitude toward different countries’ country image, different countries made electronic and electrical products and its correspondence market...