A Case Study on Camberwell Sdn. Bhd
The purpose of this case study is to determine the marketing competitiveness of Camberwell Sendirian Berhad that will give the company a competitive edge. The marketing competitiveness was analyzed using the SWOT analysis, marketing analysis, financial analysis and SPACE MODEL. SWOT analysis was...
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| フォーマット: | 学位論文 |
| 言語: | English English |
| 出版事項: |
1999
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| 主題: | |
| オンライン･アクセス: | http://psasir.upm.edu.my/id/eprint/7912/1/GSM_1999_21_A.pdf http://psasir.upm.edu.my/id/eprint/7912/ |
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