Islamic Ethics in Public Relations

• Main Authors: Haque, Md Shahidul, Ahmad, Jamilah
• 格式: Article
• 語言: English
• 出版: Zes Rokman Resources 2016
• 主題: BP174-190 The practice of Islam
• 在線閱讀: http://eprints.usm.my/48822/1/KC4_101.pdf; http://eprints.usm.my/48822/; https://www.jesoc.com/issue/volume-4-june-2016-issue-1/

Ethics is very important in human life. Ethical practice in public relations is crucial to protect the rights of stakeholders, to gain the trust and to build the reputation of any organization. Particularly, the practice of Islamic ethics in public relations can ensure the benefits of the organiza...