Factors affecting customer satisfaction among students in fast food restaurant at Sungai Petani / Nor Kartini Hamidun and Nurul Shuhada Mohammad

• المؤلفون الرئيسيون: Hamidun, Nor Kartini, Mohammad, Nurul Shuhada
• التنسيق: Student Project
• اللغة: English
• منشور في: 2019
• الموضوعات: Consumer satisfaction; Customer services. Customer relations
• الوصول للمادة أونلاين: https://ir.uitm.edu.my/id/eprint/54615/2/54615.pdf; https://ir.uitm.edu.my/id/eprint/54615/

Building customer satisfaction is considered to be a key pnonty for business success. Therefore, determining the factors that affect customer satisfaction is important. The purpose of conducting this research project is to examine the factors of food quality, price and physical environment that inf...