Twitter sentiment analysis of Malaysian fast food restaurant chains: a novel approach to understand customer perception using Naïve Bayes / Muhammad Hafeez Hakimi Muhd Zahidi Ridzuan and Khairul Nizam Abd Halim
Social media has emerged as a prominent platform for users to share ideas, opinions, and thoughts, leading to an increase in consumers expressing their product feedback through these channels rather than providing direct feedback to companies. Fast food has gained popularity in recent years due to i...
محفوظ في:
| المؤلفون الرئيسيون: | , |
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| التنسيق: | Book Section |
| اللغة: | English |
| منشور في: |
Faculty of Computer and Mathematical Sciences
2023
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| الموضوعات: | |
| الوصول للمادة أونلاين: | https://ir.uitm.edu.my/id/eprint/93881/1/93881.pdf https://ir.uitm.edu.my/id/eprint/93881/ |
| الوسوم: |
إضافة وسم
لا توجد وسوم, كن أول من يضع وسما على هذه التسجيلة!
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