The impact of food quality and its attributes on customer satisfaction and behavioral intentions at Malay restaurants / Muhammad ‘Arif Aizat Bashir

• 主要作者: Aizat Bashir, Muhammad ‘Arif
• 格式: Thesis
• 語言: English
• 出版: 2013
• 在線閱讀: https://ir.uitm.edu.my/id/eprint/18404/2/TM_MUHAMMAD%20%27ARIF%20AIZAT%20BASHIR%20HM%2013_5.pdf; https://ir.uitm.edu.my/id/eprint/18404/

The foodservice business today is a complex and fast-changing industry. This can clearly be seen from the assortment of foodservice establishments escalating in all subsectors of the industry, including restaurants. Food quality appears to be acknowledged as an elemental factor to satisfy restaurant...